Your social influence on twitter and Facebook now also effects SEO

by thefullnoise

Matt Cutts confirms in the below video that Google does use Social signals in their algorithms to determine search result rankings.

I came across this video first on Search Engine Land where they added this takeway:


Matt warns that you should not just go out and get tons of followers, it won’t help you rank well. What will is getting followers that have good reputation. What makes a follower have good reputation? He did not say, but I would assume a mix of the number of his followers, the number of retweets, the links in his tweets, how reputable his followers are and so on. 

So your Tweeting and Facebook page activities are now also contributing to your search rankings – You are doing two jobs at once.More Social media and Web marketing