Landing page mistakes to avoid

by thefullnoise

A landing page is where you aim to convert the visitors to your site into subscribers or sales.

It is vitally important to get them right and grab as much value as possible from your hard earned traffic.

Here are some mistakes to avoid:

1. Don’t blow the headline

2. Using the same design as the rest of your site

3. Asking for more than one thing

The idea that more choices make people happier has been proven to be a psychological fallacy time and again. This “paradox of choice” reveals that when given multiple options, the decision ends up being not to choose at all.

Read the full post at Copyblogger:

5 Landing Page Mistakes that Crush Conversion Rates

(via Instapaper)