Engage fans by making it all about them – great example

by thefullnoise

I came across this perfect example of marketing by the Darling Wines at the recent Marlborough Wine and Food festival. Such a simple idea that had people falling over themselves to engage with and share their brand.You can check out the Darling Wines and the results on their Facebook Page: 


Check out this short video. It was very bright and loud and a wine festival so keep that in mind.